Mark Thornton’s seminar at the Society of Authors today was inspirational. His fundamental message to writers who want to persuade independent bookshops to stock their books was to think like a bookseller (not like a writer trying to persuade a bookseller to stock her book). And as soon as you start to think like that you begin to think how you would like to be approached, what you would like to know about the book you’re being sold and why your bookshop is likely to be able to sell it. Brilliant, and so simple. And, of course, he filled our minds with hundreds of ideas and suggestions, which I shan’t give away because they are his not mine. But he runs a one-day course on the subject, called Shelf Secrets, at Mostly Books in Abingdon (click on courses). Today that link doesn’t list future courses, but in the handout Mark gave us today there were two dates: one on 19 August and one on 2 September. You can ring to reserve your place on 01235 525880. I have. Thank you, Mark.
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